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    Press Release - Archives 2001

    ATI announces the DV WONDER™, an affordable FireWire PC upgrade for superior video editing

    Every DV WONDER™ ships with a free connector cable and industry-leading video editing software

    Monday June 11, 2001

    MARKHAM, Ontario – ATI Technologies Inc. (TSE:ATY, NASDAQ:ATYT), a world leader in the supply of graphics, video and multimedia solutions, today announced the introduction of the DV WONDER™, the ideal digital video editing tool for the consumer and commercial computer upgrade markets.

    The FireWire® (IEEE 1394) board fits easily into any free PC desktop PCI (peripheral component interconnect) slot and enables digital video camcorder users to swiftly transfer and edit high quality digital video on their desktop computers. DV WONDER will ship in North America at the end of June.

    With more than 18 million FireWire digital video camcorders in use today (according to Cahners In-Stat Group), coupled with the growing popularity for FireWire devices, the DV WONDER is the best solution for digital video editing on the personal desktop computer.

    With a suggested retail price of only (US) $49, ATI’s DV WONDER comes complete with Ulead Systems’ newest video editing software, VideoStudio™ 5.0, and a free connector cable for easy hook up to a digital video camcorder. FireWire is a high-speed interface technology that connects consumer electronic devices to personal computers. The DV WONDER is compatible with any FireWire-enabled device including hard-drives, scanners, digital VCRs, digital cameras and other peripheral devices in addition to digital video camcorders.

    “ATI is committed to deliver great digital video technology to consumers” said Andrew Morrison, Product Manager, Multimedia Peripheral Products, ATI Technologies Inc. “The combination of the industry leading All-in-Wonder® Radeon® with the new DV WONDER creates a quick and cost-effective analog and digital video editing package that is unmatched by any other product manufacturer.”

    ATI’s DV WONDER can act as a standalone product or as an add-on product to complement ATI’s All-in-Wonder Radeon, TV WONDER™ or any ATI Graphics products.

    With three external FireWire connections, the DV WONDER offers consumers scalability and flexibility. In addition, FireWire ensures the transfer of pure audio signals, video and images to and from all FireWire-enabled digital electronics accessories – resulting in unparalleled digital transmissions.


     


    Company Background

    Founded in 1985, ATI Technologies Inc. is a world leader in the supply of graphics, video and multimedia solutions for the personal computer and Mac platforms. The pioneer, innovator and market leader in the graphics industry, ATI provides cutting-edge technologies for the PC, set-top box, game console and other consumer appliances markets. The Company has more than 1,900 employees supporting customers from its headquarters in Markham, Ontario, Canada, as well as from offices in Barbados, France, Germany, Hong Kong, Ireland, Japan, Malaysia, the United Kingdom and the United States. ATI common shares trade on NASDAQ (ATYT) and the Toronto Stock Exchange (ATY).

    Contact Information

    For media or industry analyst support, please visit our Web site at http://www.ati.com or contact:

    John Swinimer, Public Relations Manager, Consumer Products, ATI Technologies Inc.
    at (905) 882-2600, Ext. 8456 or jswinime@ati.com

    Pedro Cabezuelo, Media Relations, Benchmark Porter Novelli
    at (416) 422-7164 or pcabezuelo@bmporternovelli.com

    John B. Challinor II APR, Director, Public Relations, ATI Technologies Inc.,
    at (905) 882-8815 or jchallin@ati.com

    Anne Ferguson, Senior Counsellor, Benchmark Porter Novelli,
    at (416) 422-7154 or aferguson@bmporternovelli.com

    For investor relations support, please contact:

    Janet Craig, Director, Investor Relations, ATI Technologies Inc.,
    at (905) 882-2600, Ext. 2631 or jcraig@ati.com

     
     

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