Press Release
- Archives 2001
ATI Mobility™ Radeon® graphics processor shipping in Apple's New Titanium PowerBook G4
Powerful video graphics and multimedia now available in revolutionary professional notebook
Friday, October 19, 2001
MARKHAM, Ontario –
ATI Technologies Inc. (TSE:ATY, NASDAQ:ATYT), the world’s number one notebook graphics vendor, announced today that its Mobility™ Radeon® graphics processor is now shipping in Apple's latest Titanium PowerBook G4 notebook line.
Ideal for mobile creative professionals, Apple’s new PowerBook G4 features the Mobility Radeon graphics processor with 16 MB DDR (double data rate) SDRAM (synchronous dynamic random access memory) and other leading-edge components, including a PowerPC G4 processor with Velocity Engine (a 128-bit vector processing unit) operating at up to 667 MHz (megahertz). The PowerBook G4 also features a DVD-ROM (digital versatile disc read-only memory) optical drive, up to five hours of battery life and a 15.2-inch TFT XGA (thin-film transistor extended graphics array) display housed in a one inch-thick, 5.3 pound titanium enclosure.
“ATI is proud to serve the Apple community and be included in the new PowerBook, one of the most distinguished notebooks in the world, and one that combines performance with stunning design,” said Reuven Soraya, Director of Marketing, Mobile Business Unit, ATI Technologies Inc. “ATI’s Mobility Radeon enables full frame-rate DVD video and accelerates 3D visual effects faster than ever before, which will benefit both creative professionals and avid gamers.”
"The new Titanium PowerBook G4 is the thinnest and lightest professional notebook available on the market today," said Greg Joswiak, Apple's senior director of Hardware Product Marketing. "ATI's powerful Mobility Radeon graphics processor, combined with the incredible improvements to the PowerBook G4 performance architecture, has made the fastest portable in the world even faster."
The Mobility Radeon graphics processor brings advanced features and performance previously enjoyed by desktop users to the notebook space, including superior video editing capability, smooth DVD (digital versatile disc) playback, integrated TV-out, multi-monitor support, and the ability to run the latest high-power 3D video games.
Copyright 2001 ATI Technologies Inc. All rights reserved. ATI and ATI product and product feature names are trademarks and/or registered trademarks of ATI Technologies Inc. All other company and product names are trademarks and/or registered trademarks of their respective owners. Features, pricing, availability and specifications are subject to change without notice.
Company Background
Founded in 1985, ATI Technologies Inc. is a world leader in
the supply of graphics, video and multimedia solutions for
the personal computer and Mac platforms. The pioneer, innovator
and market leader in the graphics industry, ATI provides cutting-edge
technologies for the PC, workstation, set-top box, game console
and other consumer appliances markets. The Company has more
than 1,900 employees supporting customers from its headquarters
in Markham, Ontario, Canada, as well as from offices in Barbados,
France, Germany, Hong Kong, Ireland, Japan, Malaysia, the
United Kingdom and the United States. ATI common shares trade
on NASDAQ (ATYT) and the Toronto Stock Exchange (ATY).
Contact Information
For media or industry analyst support, please
visit our Web site at http://www.ati.com
or contact:
Chris Hook
Public Relations Manager
Mobile and Integrated Business Unit
(905) 882-2600, Ext. 8477
chook@ati.com
Marylynn Miller
Counsellor
BenchMark Porter Novelli
(416) 422-7190
mmiller@bmporternovelli.com
John B. Challinor II APR
Director, Public Relations
ATI Technologies Inc.
(905) 882-2600, Ext. 8815
jchallin@ati.com
Anne Ferguson
Senior Counsellor
BenchMark Porter Novelli
(416) 422-7154
aferguson@bmporternovelli.com
For investor relations support, please contact:
Janet Craig
Director
Investor Relations
ATI Technologies Inc.
(905) 882-2600, Ext. 2631
jcraig@ati.com
