Press Release
- 2002
ATI's Radeon® 9700 PRO First Choice for Falcon Northwest Gaming Systems
ATI's GPU takes over as Falcon Northwest's high-performance graphics card of choice
Wednesday, September 18, 2002
MARKHAM, Ontario - ATI Technologies Inc. (TSX:ATY, NASDAQ:ATYT)
today announced that the new feature-rich Radeon® 9700
PRO has been chosen by Falcon Northwest to power their Mach
V custom built extreme gaming systems. The visual processing
unit (GPU) from ATI is also blazing a trail at Falcon Northwest,
with 90 per cent of buyers choosing the Radeon 9700 PRO as
their card of choice.
By incorporating eight parallel rendering pipelines, Microsoft®
DirectX® 9 support, AGP 8X support and a fully programmable
floating point architecture, ATI's Radeon 9700 PRO has earned
its place as a truly revolutionary graphics chip, delivering
high-speed performance and cinematic quality to the gaming
and enthusiast market.
"ATI's Radeon 9700 PRO is the fastest thing on the planet
right now, and we're pleased to make it a part of our Mach
V line of gaming PCs," stated Kelt Reeves, President
of Falcon Northwest Computer Systems. "The Radeon 9700
chipset has come charging out of the gates to become the undisputed
speed champion. ATI is the new card of choice in our Mach
V gaming PCs."
ATI's Radeon 9700 PRO incorporates revolutionary architecture
focusing on performance, precision and programmability. The
feature-rich GPU also includes SmartShader™ 2.0, SmoothVision™
2.0, HyperZ™ III, and VideoShader™, the industry's
first architecture to use programmable pixel shaders to accelerate
video streaming.
"The unparalleled success of the Radeon 9700 PRO line-up
of graphics boards showcases ATI's commitment to providing
gamers with the ultimate graphics experience," said Matt
Skynner, Director, Graphics Partner Marketing, ATI Technologies,
Inc. "ATI set the bar higher than ever with the launch
of the Radeon 9700 PRO GPU. Falcon Northwest's customers are
showing their strong support through their purchase choices,
confirming that the Radeon 9700 PRO is by far the best board
on the market."
The Falcon Northwest Mach V gaming systems are currently
available with the new Radeon 9700 PRO at www.falcon-nw.com.
Copyright 2002 ATI Technologies Inc. All rights reserved.
ATI and ATI product and product feature names are trademarks
and/or registered trademarks of ATI Technologies Inc. All
other company and product names are trademarks and/or registered
trademarks of their respective owners. Features, pricing,
availability and specifications are subject to change without
notice.
About ATI Technologies
ATI Technologies Inc. is a world leader in the design and
manufacture of innovative 3D graphics and digital media silicon
solutions. An industry pioneer since 1985, ATI is the world's
foremost visual processor unit (GPU) provider and is dedicated
to deliver leading-edge performance solutions for the full
range of PC and Mac desktop and notebook platforms, workstation,
set-top and digital television, game console and handheld
markets. With 2001 revenues in excess of US $1 billion, ATI
has more than 1,900 employees in the Americas, Europe and
Asia. ATI common shares trade on NASDAQ (ATYT) and the Toronto
Stock Exchange (ATY).
Contact Information
For media or industry analyst support, visit our Web site
at http://www.ati.com .
Other ATI Contacts:
Tenille Cuthbertson, Counsellor, BenchMark Porter Novelli,
at (416) 422-7163 or tcuthbertson@bmporternovelli.com
For Information:
Patricia Mikula, Public Relations Manager, Desktop and Workstation
Products, at (905) 882-2600, Ext. 8809 or pmikula@ati.com
For investor relations support, please contact:
Janet Craig, Director, Investor Relations, ATI Technologies
Inc., at (905) 882-2600, Ext. 2631 or jcraig@ati.com
