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    Press Release - 2003

    ATI relaunches web site; now serves 7 million unique users per month in eight languages

    Adds eighth language (Spanish), improves access to information, product support

    Saturday June 28, 2003

    MARKHAM, ON – ATI Technologies Inc. (NASDAQ: ATYT; TSX: ATY.TO) has relaunched its web site with the addition of a new language, Spanish, and a completely redesigned interface for improved access to support and product information. The changes have been made in response to customer feedback.

    “The overall goal of a balanced worldwide web presence is to allow a user to take ten steps back from each language version and not be able to see a difference,” said Bal Sahjpaul, Director of Marketing Services, ATI Technologies Inc. “They should see a consistent ATI brand presence whatever country they’re in. However, if they were to step closer, they could see that the site has unique nuances to fit the needs of each specific region.” ati.com supports ATI users equally worldwide in eight different languages: North American English, French, German, European English, Japanese, Simplified Chinese, Traditional Chinese, Russian and Spanish. Spanish language support is the newest addition to ati.com and is live for the first time with the new design.

    The product page now provides access to presales and marketing information and is also the home for customer care for that product. There is direct access to driver downloads, warranty, online store, registration, rebates, and contests. ati.com now offers more product data from a single location.

    The site was also designed to be sensitive to the multitude of system configurations that exist in the real world. To ensure the best experience for the most people, it was tested on over 50 unique system configurations that were chosen based on direct feedback from users.


     

    About ATI Technologies
    ATI Technologies Inc. is a world leader in the design and manufacture of innovative 3D graphics and digital media silicon solutions. An industry pioneer since 1985, ATI is the world’s foremost visual processor unit (GPU) provider and is dedicated to deliver leading-edge performance solutions for the full range of PC and Mac desktop and notebook platforms, workstation, set-top and digital television, game console and handheld markets. With 2002 revenues in excess of US $1 billion, ATI has more than 1,900 employees in the Americas, Europe and Asia. ATI common shares trade on NASDAQ (ATYT) and the Toronto Stock Exchange (ATY).

    Contact Information

    For media or industry analyst support, visit our Web site at http://www.ati.com

    For Information:
    Chris Evenden, Director, Public Relations
    (905) 882-2600, Ext. 8107 or cevenden@ati.com

    Other ATI Contacts:
    Derek Baker, Consultant, BenchMark Porter Novelli, at (416) 422-7158 or dbaker@bmporternovelli.com

    For investor relations support, please contact:
    Janet Craig, Director, Investor Relations, ATI Technologies Inc., at (905) 882-2600, Ext. 2631 or jcraig@ati.com

     

     
     



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