Customer stories illustrating the successful use of ATI products to break new
ground.
ATI’s FireGL provides the graphics horsepower for PSA Peugeot Citroën
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Paris-based PSA Peugeot Citroën recognizes
the importance of technology to its success. The European
automotive icon is pursuing a product development plan that
will see it launch 26 vehicle models worldwide between 2003
and 2006. Workstation systems featuring high performance
FireGL graphics accelerators are essential to meeting their
development goals. |
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Residential designers are opening doors to the virtual home using ATI’s FireGL™ 3D graphics
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Model homes give buyers a chance to step into
the real thing before making their purchase decision but
developers are now taking the home-shopping scene a step
further by using animated 3D computer renderings. What better
way to show off homes than in a lifelike setting of moving
people and cars, flying birds, swaying trees, and even drifting
clouds, according to residential design firm RED+GRAY. |
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Visualisation One invests in new solution to accelerate the creation of 3D photorealistic visualisations
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“Accurate and realistic architectural
visualisation is no longer a ‘nice-to-have’.
It is rapidly becoming business critical.” Who says?
Well, Vince Flynn, for one, and he should know. For Vince
is Director of Visualisation One, one of the UK’s leading
3D architectural illustration and multimedia companies. In
this article, Vince talks openly about the importance of
visualisation in today’s construction market and about
how to become successful in the field. |
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Film makers are breaking new ground with ATI technology
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Independent film producer Paul Mogg expects
his latest high-definition feature film and stunning special
effects to turn heads in industry circles thanks to next-generation
film techniques powered by ATI technology. Mogg considers
his small-budget film Carrier to be a stunning example of
how small production companies like his Mogg Studios Inc.
are using computer technology to level the playing field
and produce movies and special effects to rival anything
coming out of Hollywood’s big studios. |
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Triple Eight Racing Relies On ATI's FireGL To Get To The Winner’s Circle
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With four British Touring Car Championships
(BTCC) wins in the last four years, getting to the finish
line first has quickly become a tradition for Triple Eight
Race Engineering. As the leading British racing team sets
its sites on both the BTCC and the Australia Supercar Championship
in 2005, it intends to maintain its winning ways with help
from ATI’s FireGL graphics accelerators.. |
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Architectural Designs come to life with ATI's Advanced Visualization and
Graphics Technology
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Architects have traditionally relied on two-dimensional
drawings to illustrate their designs but as visualization and
imaging technology has evolved, designers are replacing simple
pencil illustrations with stunning 3D renderings and real-time
walkthroughs to give clients an unprecedented glimpse into
the future. |
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Savannah College teaches the fine art of animation using ATI's Mobility™ FireGL™
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The School of Film and Digital Media at Savannah
College of Art and Design (SCAD) prepares talented students
for careers with the world's top animation and film studios
by teaching aspiring animators to master the world's most-advanced
animation technology using ATI's Mobility™ FireGL™ |
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The making of Ruby, ATI's digital superstar
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In the spring of 2003, ATI decided to change
the rules of how demos were developed with the initiation
of a multi-phase project called Ruby. With ATI’s extensive
experience in the gaming and film world, it was clear that
for a demonstration to have real impact, a strong story was
crucial to success. And so with that in mind, Ruby - ATI's
digital superstar - was born. |
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Jordan Grand Prix goes for top performance with FireGL™
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FireGL workstation graphics accelerators provide the graphics
power for the design team at Jordan Grand Prix Limited, one of the most
well liked Formula 1 teams around. “With FireGL, I can honestly say
that graphics performance is now the least of our worries and certainly
better that we have ever had before.” Mike McGee, CAD Manager, Jordan
Grand Prix Limited. |
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ATI FireGL™ powers navigation and mapping
for driverless off-road race
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As a pioneer in robotics technology, Carnegie Mellon’s
Robotic Institute is paving a path towards the future and
relying on advanced FireGL technology solutions to help get
them there. Led by Professor William Whittaker, who has developed
more the 60 autonomous robots, the Institute believes they
are on the cusp of widespread adoption and use of robots.
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